Preporuka, javno isticanje, rečju ili putem štampe (objava, oglasa) dobrih svojstava svoje robe i povoljnih cena u cilju zadobijanja kupaca (mušterija); trgovačko hvalisanje, vašarsko hvalisanje.
Isticanje kvaliteta robe preko sredstava javnog informisanja ili na drugi način (ekonomsko-propagandni program); preporučivanje, hvaljenje određenih proizvoda ili usluga;
Oglas ili plakat radi upoznavanja, popularizacije nekog proizvoda;
Namerno hvaljenje nekoga (lat.)
advertisement / ədvɝːtəzmənt /
ETYM French avertisement, formerly also spelled advertissement, a warning, giving notice, from avertir.
1. A public notice, especially a paid notice in some public medium (television, newspaper, etc.); anything that advertises.
2. The act of informing or notifying; notification.
3. Admonition; advice; warning.
The business of drawing public attention to goods and services; SYN. advertizing, publicizing.
Any of various methods used by a company to increase the sales of its products or to promote a brand name.
Advertising can be seen by economists as either beneficial (since it conveys information about a product and so brings the market closer to a state of perfect competition) or as a hindrance to perfect competition, since it attempts to make illusory distinctions (such as greater sex appeal) between essentially similar products.
ETYM Cf. French circulaire, lettre circulaire. Related to Circular.
An advertisement (usually printed on a page or in a leaflet) intended for wide distribution; SYN. handbill, bill, broadside, broadsheet, flier, flyer, throwaway.
ETYM Akin to German and Swed. puff a blow, Dan. puf, Dutch pof; of imitative origin. Related to Buffet.
1. A slow inhalation (as of tobacco smoke); SYN. drag, pull.
2. A short light gust of air; SYN. puff of air, whiff.
3. A light inflated pastry or puff shell.
4. Exaggerated praise (as for promotional purposes).